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Avant Sports Industrial Co.,Ltd

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Rio Olympics Special Report by China Central Television(CCTV)--Small Seats,Big Business

Nowadays our athletics has become more and more competitive, which promotes the development of related industry. A Chinese company has been known for its stadium seats made for Rio Olympics.

Here is the main basketball hall of Rio Olymics, in which all the basketball matches will be held. All of the 4500 retractable seats on the first floor are supplied by a Chinese company, Avant Sports. Maybe most of us will wonder the difference and uniqueness between these seats and others. Nowadays there are many factories manufacture grandstand seatings and bleachers, but only a few of them can complete the project in a short time.


Joe Chen is an overseas sales representative of Avant Sports. He flew to Brazil specially to follow up the project, ensuring that all the seats can serve normally. Joe told reporters that for the European and US companies, their stadium seats have got well brand awareness in Brazil. Besides, most of stadiums in Brazil adopt European standards, particularly safety standards and fire fighting standards. “Our competitors come from America, Europe and South Korea. They all have got many advantages in this business. Some of these companies have been established for several decades, some even have a history of one hundred years” ,said Joe.


With the Chinese team’s around-the-clock follow-up service, they finished the project on time and so beat the strong competitors to let the seats be shown at Olympics. Well, we guess they must have an ace up their sleeve because it's not enough to win an Olympic project just by quick response.

"A basketball match just finished. If there's other sports game to be hold, our telescopic seating system can expand space when working. And you can see that all of the seats is full-automatically folded. It takes only two or three guys half an hour or so to fold all 4500 seats in this stadium."


The greatest benefit of retractable seating system is to save manpower and time. Right now it’s about time for so many old stadiums around the world to be rebuilt and renovated. Avant Sports realized that several years ago, then they speeded up the pace of internationalization.

Paul Zhou, General manager of Avant Sports Industrial Co.,Ltd told the reporters, "Our overseas market is growing at an annual rate of about 20%. We mainly export to some developed countries in Europe. Besides, we also export to Middle East and Southeast Asian countries."


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